A strong employer brand tells the story of your company to current employees, job seekers, job candidates, stakeholders, and the general public.
65% of early career job seekers say the first place they visit when making their decision about an opportunity is the company's career website. The information and jobs included on your site when candidates first visit are crucial in providing a strong start to their candidate journey.
A careers blog is the finishing touch that separates good careers websites from great ones. However, many companies still don’t have a blog on their career sites. If you’re one of these companies, you are missing out on a huge opportunity for employer branding.
Picture this: you’ve spent thousands of hours (and dollars) building your employer brand and gaining traction with amazing candidates. Your company is interviewing...